Name: James
Industry: Home Manufacturers
Cooperation period: February 2025
A U.S.-based small kitchen appliance brand wanted to launch a new compact smart toaster. Their goal was to improve user experience with faster response, enhanced safety, and a smaller footprint that suits modern kitchens. They needed a motor solution that could meet stringent space, performance, and reliability demands while staying quiet and energy-efficient.
The customer's engineering team faced multiple challenges:
Limited internal space – The motor had to be small yet powerful enough to support fast and accurate toast-lifting mechanisms.
Fast response and precision – The motor needed to react quickly and consistently for even toasting results.
High safety – It had to operate stably under continuous use without overheating.
Low noise and vibration – The toaster was designed for quiet morning use.
Global compliance – Needed CE and ROHS certifications for the European and U.S. markets.
BG Motor provided a customized brushed planetary geared motor, specially adapted for toaster mechanics:
Compact size: 28mm diameter, with integrated gear system to maximize torque in a small frame.
Quick response: Optimized for high start-stop precision to ensure accurate toast lift timing.
High safety: Features overheat protection and insulation to ensure continuous reliable operation.
Low noise and vibration: ≤40dB operating noise, 6.1mm/s² vibration, ensuring a peaceful user experience.
Fully customized shaft & mounting: Based on the customer's toaster design drawings, BG's engineers provided exact-fit machining and mounting solutions.
Certified: Passed CE and ROHS testing, meeting both U.S. and EU safety and environmental standards.
BG Motor supported the customer with:
Technical training on motor installation and integration
Full testing data and curve reports for quality assurance.
Free replacement for any manufacturing defects during the warranty period.
Ongoing support for future product upgrades and optimization.
The toaster project launched successfully, receiving strong market feedback for its quick performance, compact design, and quiet operation. The customer continues to work with BG Motor on other kitchen appliances, benefiting from professional, efficient, and tailored motor solutions.
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